Certified Automotive Service Technician Miranda MacIsaac is now owner and operator of Steel Heels Automotive Service and Repair, which opened in Charlottetown in March.
The shop offers automotive services and repairs such as motor vehicle inspection, undercoating, oil changes, break service, tire repairs and changes, and more.
Miranda also plans to offer Women Auto Know clinics in the near future. “My main goal is to be honest and helpful. I want to educate and empower women (and men) about their vehicle.”
Miranda started out as an apprentice automotive technician in 2014. She then received her Red Seal certification in 2017 from Holland College.
Nicole Mead is the apprentice working with Miranda at Steel Heels. She previously worked as an esthetician for 10 years and was looking for a change. “Skills like attention to detail and manual dexterity learned in esthetics can be transferred to automotive repair.”
Miranda says SkillsPEI and the Futurpreneur program have been a big help with Steel Heels. In addition, she has a business manager and a mentor who have helped her immensely along the way.
Miranda plans to take on Holland College automotive technician students for on-the-job training, and she plans to invite participants from the Trade HERizons program and the Women’s Network to learn about the industry to help women become more interested in trades.
“Nicole and I will attend business mixers and other networking events to help promote the business,” Miranda says. “I anticipate growth in the next six to 12 months and intend to hire another Red Seal Technician.”
For more information, call Steel Heels at 902-367-2690.
Visit https://steel-heels-automotive-service-repair.business.site or check Facebook.
For more information on SkillsPEI programs, visit www.skillspei.com.
For more information about Futurpreneur Canada, call a community partner in your area:
Charlottetown: Innovation PEI: 902-368-5125
RDÉE ÎPE: 902-370-7333 poste 402
Alberton: CBDC West Prince Ventures Ltd.: 902-853-3636
Summerside: CBDC Central PEI: 902-888-3793
The Self Employ PEI program is funded in whole or in part through the Canada-PEI labour market agreements.